🧵: 33 Ways To Make $33,000 Per Month From Facebook These are the...
Publisher in a Box@publisherinabox
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Mar 11, 2025
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🧵: 33 Ways To Make $33,000 Per Month From Facebook
These are the exact strategies we’ve used over the last decade to make $10mm+ from Facebook Pages👇
(please don’t tell my partners I’m sharing this with you or they’ll get very upset)
These are the exact strategies we’ve used over the last decade to make $10mm+ from Facebook Pages👇
(please don’t tell my partners I’m sharing this with you or they’ll get very upset)
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1/ There are 4 major income streams to earn from Facebook for your page:
Income from Facebook Performance Bonuses (easy)
Income from web traffic (hard, most lucrative)
Convert your website traffic to email subscribers, from which you can earn $0.30 per month per subscriber (easy to hard)
Income from Reels and Videos (hard)
The top earning pages stack all these methods. We will outline how to do all of this in this thread.
Income from Facebook Performance Bonuses (easy)
Income from web traffic (hard, most lucrative)
Convert your website traffic to email subscribers, from which you can earn $0.30 per month per subscriber (easy to hard)
Income from Reels and Videos (hard)
The top earning pages stack all these methods. We will outline how to do all of this in this thread.
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2/ Viral content is the lifeblood of Facebook performance. Selecting the right viral content is the difference between your post getting 10 likes, 1,000 likes or 100,000 likes.
Find the most viral content by:
Make a list of pages that are KILLING it and follow all of them
Do the same thing with a list of Facebook Groups and follow all of them
Scrape the above using scraping tools, finding the top performing content of X time period
Organically scrolling through your Facebook newsfeed is also very important. Watching the natural recommendation engine is very important as it will give you insights a tool never will
Repeat this process daily or weekly, taking the best content and recreating it on your own pages
Find the most viral content by:
Make a list of pages that are KILLING it and follow all of them
Do the same thing with a list of Facebook Groups and follow all of them
Scrape the above using scraping tools, finding the top performing content of X time period
Organically scrolling through your Facebook newsfeed is also very important. Watching the natural recommendation engine is very important as it will give you insights a tool never will
Repeat this process daily or weekly, taking the best content and recreating it on your own pages
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3/ How to select the most viral content:
Rank content by most engagements, comments, shares and choose the top ones that fit your page
Try different time periods too (daily, weekly, monthly, yearly)
Remember seasonality - posts will often do better in December than in August, so don’t just look at total number of engagements
There’s an art to selecting viral content, over time you will build an intuition for what works and what doesn’t
Rank content by most engagements, comments, shares and choose the top ones that fit your page
Try different time periods too (daily, weekly, monthly, yearly)
Remember seasonality - posts will often do better in December than in August, so don’t just look at total number of engagements
There’s an art to selecting viral content, over time you will build an intuition for what works and what doesn’t
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4/ Your baseline mission is to maximize the reach of your page as much as possible. Without strong reach, you will never earn decent income from Bonuses, web traffic or videos.
The higher your reach means the more traffic you’ll be able to send to your sites and higher earnings from Bonuses.
The higher your reach means the more traffic you’ll be able to send to your sites and higher earnings from Bonuses.
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5/ To supercharge your reach:
Keep refining the curation, selection of distributing of content until your ratio of bangers to flops is much higher
Maximize your post engagement. Especially if you have a smaller page or are just starting out, like your own posts from your personal account, ask your friends to like them too, and leave comments on the posts along with your friends.
Consider using an engagement boosting app (see next post) to create an upward engagement spiral.
Scrape scrape scrape scrape! Obsessively get the best content possible and try to share it before your competitors do.
Keep refining the curation, selection of distributing of content until your ratio of bangers to flops is much higher
Maximize your post engagement. Especially if you have a smaller page or are just starting out, like your own posts from your personal account, ask your friends to like them too, and leave comments on the posts along with your friends.
Consider using an engagement boosting app (see next post) to create an upward engagement spiral.
Scrape scrape scrape scrape! Obsessively get the best content possible and try to share it before your competitors do.
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6/ To create an upward engagement spiral on your posts, consider the following:
Start commenting on all of your own posts, and have your friends and staff do the same
Then respond to each of the comments as the Page itself. Keep responding to the responses to create threaded comments, thus boosting the comment count further
Regular Facebook users will see your posts getting higher engagement and many comments, and will click to see what the discussion is, and become much more likely to interact with the post itself
This will create an upward engagement spiral where, as more people leave comments, the app responds to those comments, thus driving up engagement and reach, thus resulting in more people leaving comments, the app responding to them, and so on
If your page doesn’t have Bonuses active on it yet, the above will often get help it get that coveted Bonuses invitation that much sooner
You can do this manually or by using an app.
Start commenting on all of your own posts, and have your friends and staff do the same
Then respond to each of the comments as the Page itself. Keep responding to the responses to create threaded comments, thus boosting the comment count further
Regular Facebook users will see your posts getting higher engagement and many comments, and will click to see what the discussion is, and become much more likely to interact with the post itself
This will create an upward engagement spiral where, as more people leave comments, the app responds to those comments, thus driving up engagement and reach, thus resulting in more people leaving comments, the app responding to them, and so on
If your page doesn’t have Bonuses active on it yet, the above will often get help it get that coveted Bonuses invitation that much sooner
You can do this manually or by using an app.
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7/ Speaking of Bonuses, if your page isn’t approved yet, here’s how to increase the chances of getting a Facebook Performance Bonus invitation much sooner:
Max out reach and engagement as per the above tips
Make sure to create 100% original content
Share a daily reel
Follow and complete the weekly checklist in Facebook Business Manager
Max out reach and engagement as per the above tips
Make sure to create 100% original content
Share a daily reel
Follow and complete the weekly checklist in Facebook Business Manager
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8/ How to maximize your Bonus earnings:
MAX OUR REACH AND ENGAGEMENT (are you seeing a pattern here yet?)
Create 100% original content, otherwise Facebook will heavily penalize you
Share a variety of content types (images, text posts, videos)
Write super long, detailed, high quality captions
Get up to sharing 24 posts per day, 48 if you can pull it off
But remember, quality over quantity! Better to start smaller and build your way up
Target US followers as much as possible, they pay much more
MAX OUR REACH AND ENGAGEMENT (are you seeing a pattern here yet?)
Create 100% original content, otherwise Facebook will heavily penalize you
Share a variety of content types (images, text posts, videos)
Write super long, detailed, high quality captions
Get up to sharing 24 posts per day, 48 if you can pull it off
But remember, quality over quantity! Better to start smaller and build your way up
Target US followers as much as possible, they pay much more
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9/ If you have a Page with Bonuses active but the thought of doing the above is giving you heart palpitations, we offer a turnkey management partnership where we run the entire page for you.
We boost the living hell out of it along with the earnings, and we split the proceeds 50/50. No upfront costs; we do the work and you get a check at the end of every month while hanging out on the beach 🏖️
Learn more here: docs.google.com/document/d/1ek…
We boost the living hell out of it along with the earnings, and we split the proceeds 50/50. No upfront costs; we do the work and you get a check at the end of every month while hanging out on the beach 🏖️
Learn more here: docs.google.com/document/d/1ek…
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10/ Check your Bonus earnings everyday and look for trends. You’ll notice certain content types performing better than others.
Do more of what pays more and less of what doesn’t. Every page performs differently so what works for one may not work for another.
The more you refine this the higher your earnings will go.
Do more of what pays more and less of what doesn’t. Every page performs differently so what works for one may not work for another.
The more you refine this the higher your earnings will go.
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11/ Grow your follower count as quickly as possible. Many Facebook monetization influencers are saying that the number of page likes no longer matters for the overall performance of a page - we don’t fully agree with this for all cases.
Although the page follower count is indeed less important than ever before, it’s still a very important factor that leads to sustainability, a higher earnings ceiling, the ability to better monetize web traffic and more networking opportunities.
The golden ratio we follow is: total engagements / total page likes. The higher this ratio means the higher quality a page is in terms of engagement. The higher you can get this ratio means the more Facebook’s algorithm will reward your page.
Although the page follower count is indeed less important than ever before, it’s still a very important factor that leads to sustainability, a higher earnings ceiling, the ability to better monetize web traffic and more networking opportunities.
The golden ratio we follow is: total engagements / total page likes. The higher this ratio means the higher quality a page is in terms of engagement. The higher you can get this ratio means the more Facebook’s algorithm will reward your page.
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12/ You can grow your follower count by:
Using a Page Like ad campaign to get people to start following your page
Share super viral content on the page so that those followers start interacting with your content and resharing it
Them resharing it will cause the algorithm to spread your posts to more users on Facebook, thus creating an upward spiral of follower growth
Use the Invite feature in Facebook Business Manager that allows you to invite users to like your Facebook page who have interacted with your posts but haven’t yet liked the page itself
Using a Page Like ad campaign to get people to start following your page
Share super viral content on the page so that those followers start interacting with your content and resharing it
Them resharing it will cause the algorithm to spread your posts to more users on Facebook, thus creating an upward spiral of follower growth
Use the Invite feature in Facebook Business Manager that allows you to invite users to like your Facebook page who have interacted with your posts but haven’t yet liked the page itself
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13/ If you’re doing a Page Like campaign, keep testing and refining your targeting, ad copy and ad creative until you get your cost per down to $0.005 to $0.01 per follower. Some ways to do that:
Target as broad of an audience as possible
Target a niche as broad as possible
Use a super captivating, eye-catching image
Use BIG text with a call to action
Using a down pointing error in the right side corner will immediately reduce your cost per like by 50%
Use text in the caption like this: Do you love ____? Then LIKE our page for lots of ____ content!
Make sure to ONLY target US followers as they pay much more
Pay $3 per day per page, any more and your cost per follower will start to go up
Keep refining your ad copy and creatives until you get that cost per follower down. We on average get our page like campaigns for our partners down to half a penny per follower to a penny per follower depending on the niche.
Never target followers outside the US!
Target as broad of an audience as possible
Target a niche as broad as possible
Use a super captivating, eye-catching image
Use BIG text with a call to action
Using a down pointing error in the right side corner will immediately reduce your cost per like by 50%
Use text in the caption like this: Do you love ____? Then LIKE our page for lots of ____ content!
Make sure to ONLY target US followers as they pay much more
Pay $3 per day per page, any more and your cost per follower will start to go up
Keep refining your ad copy and creatives until you get that cost per follower down. We on average get our page like campaigns for our partners down to half a penny per follower to a penny per follower depending on the niche.
Never target followers outside the US!
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14/ Make sure to invite followers to like your Facebook page. You can do it in one of 3 ways:
Invite users who’ve interacted with your content but haven’t liked the page itself from an individual post
Invite users who’ve interacted with your comment but not followed it from Meta Business Manager, allowing you to invite up to approximately 1,000 new followers per day
Invite those users using an app like the Post Likes Inviter Chrome Extension (make sure not to go too fast)
The higher your reach and engagement, the more invites you’ll be able to send out as there will be more people that have interacted with your content.
Invite users who’ve interacted with your content but haven’t liked the page itself from an individual post
Invite users who’ve interacted with your comment but not followed it from Meta Business Manager, allowing you to invite up to approximately 1,000 new followers per day
Invite those users using an app like the Post Likes Inviter Chrome Extension (make sure not to go too fast)
The higher your reach and engagement, the more invites you’ll be able to send out as there will be more people that have interacted with your content.
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15/ Once your page has reached a certain number of followers or a steady baseline of reach, it’s time to consider introducing link shares to start driving traffic to your website! Some things to remember regarding monetizing website traffic:
As soon as you start introducing link shares into your Facebook page, the reach will start to go down. Introduce too many and your reach will completely tank.
That’s why it’s important to gradually introduce them into your schedule and not to over do it, and to damn well make sure that you’re only sharing high performing content lest it will drag your total page performance down
Further, adding links to a caption and, increasingly so, into the first comment will reduce reach as well as Facebook throttles links
Use super viral image and video shares that produce tons of reach to counteract the drag that link shares do to a page
Despite all of the issues above, link shares can still be very lucrative!
As soon as you start introducing link shares into your Facebook page, the reach will start to go down. Introduce too many and your reach will completely tank.
That’s why it’s important to gradually introduce them into your schedule and not to over do it, and to damn well make sure that you’re only sharing high performing content lest it will drag your total page performance down
Further, adding links to a caption and, increasingly so, into the first comment will reduce reach as well as Facebook throttles links
Use super viral image and video shares that produce tons of reach to counteract the drag that link shares do to a page
Despite all of the issues above, link shares can still be very lucrative!
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16/ The format in which you share links is crucially important. Different formats work for different pages but the one that seems to work best consistently across the board is what we call the Image + Link in first comment post.
Here’s all the variations of what that can look like:
Standard approach that most pages do is to do an image share with a link in the first comment
You can also do a link in the caption, which has a higher click through rate to the site, but the reach gets heavily throttled by Facebook.
If a page is "clean" and not being attacked by Facebook’s AI, then you do image with link in caption AND link in first comment AND 2nd comment 2-3 hours later for best results
If a page is getting lots of spam violations from Meta’s AI, then just do an image share with link in caption
Test out all the above and see what works best for your Page and your audience
Here’s all the variations of what that can look like:
Standard approach that most pages do is to do an image share with a link in the first comment
You can also do a link in the caption, which has a higher click through rate to the site, but the reach gets heavily throttled by Facebook.
If a page is "clean" and not being attacked by Facebook’s AI, then you do image with link in caption AND link in first comment AND 2nd comment 2-3 hours later for best results
If a page is getting lots of spam violations from Meta’s AI, then just do an image share with link in caption
Test out all the above and see what works best for your Page and your audience
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17/ It’s also a good idea to experiment with different post formats. If you have a post that does REALLY well (you’ll know it when you see it), then consider resharing that same post in different formats. Here are the 3 go-to formats to share links:
Link format link share
Image format plus comment
Text format plus comment format
Link format link share
Image format plus comment
Text format plus comment format
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18/ In terms of how to format your image + comment post, here are some tips:
Captivating, vibrant image for the top 2/3rds
Large, bold, easy-to-read text for the bottom third
Don’t use stock photos, they’re lame and perform like crap! Use unique photos that will get someone to stop while scrolling. Get creative with Midjourney and Canva.
Include a small logo of your brand or website somewhere in the corner
Captivating, vibrant image for the top 2/3rds
Large, bold, easy-to-read text for the bottom third
Don’t use stock photos, they’re lame and perform like crap! Use unique photos that will get someone to stop while scrolling. Get creative with Midjourney and Canva.
Include a small logo of your brand or website somewhere in the corner
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19/ Introducing link shares is a magnet for Facebook’s AI to start sending you fake spam violations! Keep a close eye on any spam violations that come in from Facebook in the Support Inbox in the Help & Support menu.
If you get too many spam violations, you will wake up one day to find your Facebook page is GONE, poof, like it never existed. Always be checking for violations and appealing them as soon as they come in. Most of the time Facebook will say ‘oops we made a mistake’ and remove the violation.
You can get violations for any post type, but we find they come in the most for link shares.
Ever since Facebook updated their policies in January, we're seeing less violations than ever before, but they can still come up when you get too aggressive or are incorrectly flagged!
If you get too many spam violations, you will wake up one day to find your Facebook page is GONE, poof, like it never existed. Always be checking for violations and appealing them as soon as they come in. Most of the time Facebook will say ‘oops we made a mistake’ and remove the violation.
You can get violations for any post type, but we find they come in the most for link shares.
Ever since Facebook updated their policies in January, we're seeing less violations than ever before, but they can still come up when you get too aggressive or are incorrectly flagged!
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20/ If you ever get a dreaded ‘Fake News’ or ‘Misinformation’ violation on your content, you must work to appeal it right away! Follow the steps in the next post and the violation will (eventually) go away.
If you get too many misinformation violations, Facebook will heavily reduce the reach of all of your posts by a significant margin, so make sure you have strong editorial guidelines.
You can get misinformation violations on any post type, not just link shares.
If you get too many misinformation violations, Facebook will heavily reduce the reach of all of your posts by a significant margin, so make sure you have strong editorial guidelines.
You can get misinformation violations on any post type, not just link shares.
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21/ How to request a review for content rated by "fact checkers":
Corrections: To issue a correction, you should correct the false content. For stories, add a subsequent story with the correct info saying that you've made a correction. If you need to fix a URL, make sure that you correct the relevant information on your website and the Facebook or Threads post. For corrections to image, video or audio posts, update the caption to correct the false content and clearly state that a correction was made. You can also link to an additional post that includes an updated, accurate version of the image, video or audio, or to a fact-check article. For Threads posts, add a reply to the fact-checked post with an updated accurate version of the text, image, video or audio
There are less fact check violations than ever before since Facebook updated their policies, but they're still surprisingly coming in, so be careful.
Corrections: To issue a correction, you should correct the false content. For stories, add a subsequent story with the correct info saying that you've made a correction. If you need to fix a URL, make sure that you correct the relevant information on your website and the Facebook or Threads post. For corrections to image, video or audio posts, update the caption to correct the false content and clearly state that a correction was made. You can also link to an additional post that includes an updated, accurate version of the image, video or audio, or to a fact-check article. For Threads posts, add a reply to the fact-checked post with an updated accurate version of the text, image, video or audio
There are less fact check violations than ever before since Facebook updated their policies, but they're still surprisingly coming in, so be careful.
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22/ Make sure to check your violations daily or, at a minimum, weekly as they can sneak up on you. There are spam violations, misinformation violations, content violations and copyright violations.
Each one has a different approach and each one needs to be addressed like your life depends on it. Trust me, I learned the hard way.
Each one has a different approach and each one needs to be addressed like your life depends on it. Trust me, I learned the hard way.
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23/ Okay, back to making big money from web traffic! You can drive all the traffic in the world to your website but if you’re not properly monetizing and capturing that traffic then there’s no point in any of it.
First and foremost, make sure you are monetized with the right ad network. An ad network like Raptive or Mediavine will yield you RPM’s that are approximately 5-10x higher than an ad network like Ezoic. And an ad network like Ezoic will typically yield you RPM’s that are 2-3x higher than Google Adsense.
First and foremost, make sure you are monetized with the right ad network. An ad network like Raptive or Mediavine will yield you RPM’s that are approximately 5-10x higher than an ad network like Ezoic. And an ad network like Ezoic will typically yield you RPM’s that are 2-3x higher than Google Adsense.
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24/ Having had worked with almost all the major ad networks, we would rank the ad networks in this order: Raptive > Mediavine > Freestar > Journey by Mediavine > Ezoic > Google Adsense
You’ll need at least 50,000 visitors per month to apply, primarily Tier 1 traffic (USA, UK, Canada, Australia, New Zealand), and high quality content on your website.
It almost doesn’t make sense to start driving mass web traffic to your site until you’re approved for one of the top ad networks.
If you’re struggling getting your site approved for a high paying ad network, consider our Elite Consulting program where we'll show you how to. get approved: docs.google.com/document/d/1nD…
You’ll need at least 50,000 visitors per month to apply, primarily Tier 1 traffic (USA, UK, Canada, Australia, New Zealand), and high quality content on your website.
It almost doesn’t make sense to start driving mass web traffic to your site until you’re approved for one of the top ad networks.
If you’re struggling getting your site approved for a high paying ad network, consider our Elite Consulting program where we'll show you how to. get approved: docs.google.com/document/d/1nD…
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25/ If you’re just starting your website and driving traffic to it, you can apply for monetization in the following way:
From Day 1: drive a little bit of traffic and apply for Google Adsense as well as affiliate programs to add into all your content. Install Google Analytics from day 1 as well as the Grow by Mediavine plugin on your website.
At 500 to 1,000 sessions per month: apply for Ezoic and Adsense
At 10,000 sessions per month: apply for Journey by Mediavine
At 50,000 sessions per month: apply for Raptive, if rejected, apply for Mediavine
From Day 1: drive a little bit of traffic and apply for Google Adsense as well as affiliate programs to add into all your content. Install Google Analytics from day 1 as well as the Grow by Mediavine plugin on your website.
At 500 to 1,000 sessions per month: apply for Ezoic and Adsense
At 10,000 sessions per month: apply for Journey by Mediavine
At 50,000 sessions per month: apply for Raptive, if rejected, apply for Mediavine
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26/ Make sure your website has blazing fast loading times. The slower your website is, the higher the bounce rate will be. The higher your bounce rate the lower your earnings.
Facebook traffic already has a notoriously high bounce rate, so for every extra percent you add on to that bounce drastically decreases your earnings.
There are tons of great managed scalable Wordpress hosts out there that aren’t high priced and easy to use. We recommend Hostinger.
Make sure never to use shared hosting and avoid hosts like GoDaddy or BlueHost.
Facebook traffic already has a notoriously high bounce rate, so for every extra percent you add on to that bounce drastically decreases your earnings.
There are tons of great managed scalable Wordpress hosts out there that aren’t high priced and easy to use. We recommend Hostinger.
Make sure never to use shared hosting and avoid hosts like GoDaddy or BlueHost.
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26/ Install newsletter subscribe boxes at the top of every article and a call to action for email subscribe at the bottom of every article. Do this on day 1 before you start driving traffic so that you can collect email subscribers.
Offer subscribers an incentive to sign up, if you can think of a good one.
Offer subscribers an incentive to sign up, if you can think of a good one.
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27/ You can earn income from your email list through multiple ways:
Sending affiliate offers (make sure to get great ones)
Sending traffic from your email list to your website (emails have higher RPM’s than most other traffic sources)
Sponsorships
The more subscribers you have the higher your income will be. It’s also essential to keep your list healthy and not to over spam them with offers, so it’s a fine balance.
Sending affiliate offers (make sure to get great ones)
Sending traffic from your email list to your website (emails have higher RPM’s than most other traffic sources)
Sponsorships
The more subscribers you have the higher your income will be. It’s also essential to keep your list healthy and not to over spam them with offers, so it’s a fine balance.
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28/ Videos are the trickiest Facebook monetization pillar to get right but when it hits, it really hits!
Why is it so tricky? Because getting high quality video content isn’t easy! Even harder than that, is to actually get high quality video content that PERFORMS!
Your options include:
Creating the videos yourself
Getting permission from other video makers and running the videos on your own page
Licensing videos or getting stock video footage which you edit (our preference)
Using AI to create videos and editing it (our secondary preference)
Why is it so tricky? Because getting high quality video content isn’t easy! Even harder than that, is to actually get high quality video content that PERFORMS!
Your options include:
Creating the videos yourself
Getting permission from other video makers and running the videos on your own page
Licensing videos or getting stock video footage which you edit (our preference)
Using AI to create videos and editing it (our secondary preference)
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29/ Just like with viral images and links, your first step is to scrape as many pages and groups in your target niche as possible to see what’s performing best.
Are they slideshow videos of quotes your grandma would love? Videos of people chasing cats with brooms? Videos of people talking into the camera?
Once you have a good understanding of what’s performing, you can then better decide your content production process.
Are they slideshow videos of quotes your grandma would love? Videos of people chasing cats with brooms? Videos of people talking into the camera?
Once you have a good understanding of what’s performing, you can then better decide your content production process.
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30/ Other than uploading simple Reels in the beginning to help get your invitation to the Facebook Performance Bonus program, and unless you have an excellent video acquisition or creation engine, we recommend you focus on getting the other monetization pillars stable.
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31/ Network with other Facebook Page owners and experts in other niches and platforms!
These platforms are so broad and constantly changing, with people always coming up with amazing insights that spread to everyone else. Share insights, referrals, strategies, followers, subscribers and whatever else comes to mind - this is how we got good at what we do and we are just passing it on.
In summary: let's help each other grow!
These platforms are so broad and constantly changing, with people always coming up with amazing insights that spread to everyone else. Share insights, referrals, strategies, followers, subscribers and whatever else comes to mind - this is how we got good at what we do and we are just passing it on.
In summary: let's help each other grow!
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32/ You can also do other things that you need to be careful with but that can provide massive growth:
A) cross sharing posts across Facebook Pages (safest to do it with your own, hyper successful when you do it with other larger Pages)
B) do traffic deals with other Pages where they share your most viral posts
Facebook will get super upset with you if you do this in a systemized way...because it's so freakishly effective.
A) cross sharing posts across Facebook Pages (safest to do it with your own, hyper successful when you do it with other larger Pages)
B) do traffic deals with other Pages where they share your most viral posts
Facebook will get super upset with you if you do this in a systemized way...because it's so freakishly effective.
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33/ 👉 Get our Elite Consulting program where we walk you through EXACTLY how to achieve the results of the biggest and most successful Facebook publishing enterprises: docs.google.com/document/d/1nD……
👉 Apply for our Turnkey Management Partnership program where we manage, grow and monetize the assets for you: docs.google.com/document/d/1ek…
👉 Apply for our Turnkey Management Partnership program where we manage, grow and monetize the assets for you: docs.google.com/document/d/1ek…
