🧵: How to grow a Facebook Page from 0 to 1,000,000 USA followers in...

@publisherinabox
Publisher in a Box@publisherinabox
59 views Mar 11, 2025 ~5 min read
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🧵: How to grow a Facebook Page from 0 to 1,000,000 USA followers in less than a year

Having a page with an active audience that’s 50k or 100k followers is great, but you know what’s even better? A page with an active audience with 1 million followers or more!

Yes, you can still make good money with pages of a smaller size, but a larger following allows for greater stability, less volatility in reach (and earnings), larger dedicated audience base of your own followers, ability to create larger and more meaningful partnerships, and much more.

Facebook is starting to go back to its OG roots of how things used to be in the earlier days. In those days, anyone with a page around 1 million followers who knew what they were doing was earning tens to hundreds of thousands of dollars a month just from link shares.

It’s also becoming more and more evident that Facebook is sending Bonus and Content Monetization invites to increasingly larger pages, so this is more incentive for you to get to proper scale.

And you may think, ‘getting to 1 million followers is great and all, but won’t it cost me my first born child and half of my left kidney?’ The answer is a resounding no - it’s cheaper than ever to get USA followers.

Let’s explore how 👇
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1/ Your first step is to start a Page Like ad campaign to get people to start following your page.

Your goal is to get your cost per new Like down to $0.01 or lower.

Here’s how:

Target as broad of an audience as possible

Target a niche as broad as possible

Use a super captivating, eye-catching image

Use BIG text with a call to action

Using a down pointing error in the corner (see below image) will immediately reduce your cost per like by 50%

Use text in the caption like this: Do you love ____? Then LIKE our page for lots of ____ content!

Make sure to ONLY target US followers as they pay much more

Pay $3 per day per page, any more and your cost per follower will start to go up

Keep refining your ad copy and creatives until you get that cost per follower down. We on average get our page like campaigns for our partners down to half a penny per follower to a penny per follower depending on the niche.

Never target followers outside the US!
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2/ As you grow your Likes, it’s essential that you’re filling your page with super viral content that this new audience starts to interact with.

Make sure to share super viral content on the page so that those followers start interacting with your content and resharing it. Them resharing it will cause the algorithm to spread your posts to more users on Facebook, thus creating an upward spiral of follower growth.

Start with 6 posts a day and gradually increase until you’re at 12 and then 16 posts per day.
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3/ Get to 10,000 followers as quickly as possible but don’t stop there. The more viral content you can share, you will see that your follower count will start to supersede your likes count, and eventually you should get to a 5:1 or 10:1 ratio of Followers to Likes.

A follower means someone is organically following your page, a Like means they followed your page due to an ad (in most cases).

If you do your job well and attain a 10:1 ratio of followers to Likes, in tandem with getting your per like count down to $0.01, then it will cost you $1,000 in ad spend to get to 1,000,000 followers.

If you pay for all of your followers (assuming no super viral organic growth from your content), you’re looking at $10,000 in ad spend to get to your 1,000,000 followers at a cost of one penny per Like.

If you only achieve $0.03 per like, but still have the 10:1 followers to likes ratio, you’re still looking at $3,000 in ad spend to get to this mark.

So, the question is, why not do it? It’s a small upfront investment, you will start to make an ROI quite quickly, and just keep re-investing those proceeds back into the page growth for a few months.

You can get to 1 million followers in a few months, half a year, a year or longer…but does it really matter? This time is going to go by anyway, so why not put that time to good use.
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4/ Also, don’t forget to use the Invite feature in Facebook Business Manager that allows you to invite users to like your Facebook page who have interacted with your posts but haven’t yet liked the page itself. This will help you get to that 1,000,000 goal much faster and with less ad spend.

You can do it in one of 3 ways:

Invite users who’ve interacted with your content but haven’t liked the page itself from an individual post

Invite users who’ve interacted with your comment but not followed it from Meta Business Manager, allowing you to invite up to approximately 1,000 new followers per day

Invite those users using an app like the Post Likes Inviter Chrome Extension (make sure not to go too fast)

The higher your reach and engagement, the more invites you’ll be able to send out as there will be more people that have interacted with your content.
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5/ We show you how to do all this step-by-step including exact templates, ad copy and ad settings in our Elite Consulting program.

We also offer a turnkey monetization partnership program for those that want experts to run your assets for you and to split the income at the end of every month.

DM me to learn more!
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