AI is making every product look the same. Same features. Same UI....
GREG ISENBERG@gregisenberg
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Mar 14, 2025
~1 min read
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AI is making every product look the same. Same features. Same UI. Same smart assistant.
So if everyone has the same AI tools, what actually makes a product a $100M winning product?
Insights from a 50 page ebook "how to design products in the AI age" we wrote at @meetLCA:
So if everyone has the same AI tools, what actually makes a product a $100M winning product?
Insights from a 50 page ebook "how to design products in the AI age" we wrote at @meetLCA:
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How AI is raising the baseline for product excellence
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first wave: social era
second wave: mobile era
third wave: ai era
"Design isn’t about making products work better. It’s about making them matter more."
second wave: mobile era
third wave: ai era
"Design isn’t about making products work better. It’s about making them matter more."
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The impact of AI on product differentiation
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The Power of Resonance in AI-Driven Products
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Why community matters:
Case study: @meetgranola
Case study: @meetgranola
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65% of designers use AI in their workflow
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On competition in the AI age:
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The niche flywheel
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Treat AI as the new baseline
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The full document is for free. I can share it on X digitally if enough people are interested in.
I can just whip up a quick landing page. Idk, LMK.
I can just whip up a quick landing page. Idk, LMK.
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Btw, if you're wondering who @MeetLCA is.
It's the design firm that building your favorite AI products. Our clients include: Character AI to Bolt to Grammarly to Dropbox.
You can follow @meetLCA for more insights on design x AI
I am a co-founder there since 2020.
It's the design firm that building your favorite AI products. Our clients include: Character AI to Bolt to Grammarly to Dropbox.
You can follow @meetLCA for more insights on design x AI
I am a co-founder there since 2020.
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Rethink your differentiation hierarchy
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If you need brand, design, engineering of products for the AI age.
Let's build with @meetLCA. We work with 12 companies per year. DM me. WIll respond if it seems like a fit.
Let's build with @meetLCA. We work with 12 companies per year. DM me. WIll respond if it seems like a fit.
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When adding agents to your product, some best practices:
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We also made 250 physical magazines of this book for our clients and friends for people interested
LCA@meetLCA
We made a magazine - Want one?
After designing AI products for the world's leading AI startups and billion dollar brands, we packaged up our key insight into a beautiful, physical magazine (only 250 copies).
Follow and comment 'Zine' if you want one. We'll pick 2 lucky winners
After designing AI products for the world's leading AI startups and billion dollar brands, we packaged up our key insight into a beautiful, physical magazine (only 250 copies).
Follow and comment 'Zine' if you want one. We'll pick 2 lucky winners
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Full magazine in the vid below being sent out right now.
Or you can grab it for free digitally.
latecheckout.agency/playbook
Enjoy
Or you can grab it for free digitally.
latecheckout.agency/playbook
Enjoy
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