before you commit to a niche, there's one step you can't skip:...

@grundstromleo
Leo Grundström@grundstromleo
46 views Dec 24, 2025 ~1 min read
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before you commit to a niche, there's one step you can't skip:

competitor analysis

most beginners pick a niche and start posting without checking the competition first

then they wonder why they're not getting a lot of views

It’s because they haven’t checked their competition

so here's how to find competitors:

go to your reference channel's most viral video, copy the title, paste it in youtube search.

competitors will show up

once you find 5-10 competitors, here's what to look for:

green flags:

- small channels (under 100k subs) getting 50k+ views consistently

- multiple channels posting regularly and getting similar results

- low production quality (means barrier to entry is low)

- recent viral videos (posted in last 3-6 months)

---

now red flags:

- tons of huge channels dominating

- channels stopped posting 6+ months ago (niche is probably dying)

- nobody getting views (no demand)

- content costs $500+ per video to recreate

do this for every niche you're considering

then pick the one with the most green flags

this one step will save you months of wasted effort
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