My SEO & GEO Backlink Strategy: 1. Digital PR - Land mentions in...
Connor Gillivan@ConnorGillivan
38 views
Oct 22, 2025
~1 min read
1
My SEO & GEO Backlink Strategy:
1. Digital PR
- Land mentions in high-authority publications.
- Journalists use these sources → Google and AI models trust them.
2. Guest Articles
- Publish on niche-relevant blogs, SaaS companies, and partner sites.
- These links build SEO juice and increase your chance of being cited in AI answers.
3. LLM Source Outreach
- Reach out to publishers already showing up as citations in ChatGPT or Perplexity.
- Earn links from the exact sources AI models are pulling into their datasets.
4. Featured Answers
- Find relevant questions to answer on Featured.
- Add your expertise and experience to get picked.
- Gain high quality backlinks from high DR websites.
5. Podcast & Webinar Guesting
- Guest spots often come with backlinks from show notes, event pages, or recaps.
- These links build authority while also surfacing your expertise to AI-trained content.
6. Partner & Industry Roundups
- Collaborate on “Top Tools,” “Expert Predictions,” or “Best Resources” posts.
- These links help with SERP visibility and increase citation probability in LLM outputs.
---
SEO backlinks get you rankings.
GEO backlinks get you citations.
Together, they make your brand the trusted answer online.
It’s about building authority that works for both algorithms and AI.
---
Find this useful?
Repost ♻️ if you're building backlinks like this.
P.S. I'm GEO obsessed. Is your business yet? Book a call & let's chat about it:
calendly.com/connorgillivan
1. Digital PR
- Land mentions in high-authority publications.
- Journalists use these sources → Google and AI models trust them.
2. Guest Articles
- Publish on niche-relevant blogs, SaaS companies, and partner sites.
- These links build SEO juice and increase your chance of being cited in AI answers.
3. LLM Source Outreach
- Reach out to publishers already showing up as citations in ChatGPT or Perplexity.
- Earn links from the exact sources AI models are pulling into their datasets.
4. Featured Answers
- Find relevant questions to answer on Featured.
- Add your expertise and experience to get picked.
- Gain high quality backlinks from high DR websites.
5. Podcast & Webinar Guesting
- Guest spots often come with backlinks from show notes, event pages, or recaps.
- These links build authority while also surfacing your expertise to AI-trained content.
6. Partner & Industry Roundups
- Collaborate on “Top Tools,” “Expert Predictions,” or “Best Resources” posts.
- These links help with SERP visibility and increase citation probability in LLM outputs.
---
SEO backlinks get you rankings.
GEO backlinks get you citations.
Together, they make your brand the trusted answer online.
It’s about building authority that works for both algorithms and AI.
---
Find this useful?
Repost ♻️ if you're building backlinks like this.
P.S. I'm GEO obsessed. Is your business yet? Book a call & let's chat about it:
calendly.com/connorgillivan
2
@ecomchasedimond Thanks! I'm glad you liked the breakdown!