I read through all 400,000 lines of code in the X Algorithm It took...
Alex Finn@AlexFinn
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Apr 13, 2025
~2 min read
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I read through all 400,000 lines of code in the X Algorithm
It took me 53 hours to do it. Let me save you that time.
Here’s the top 10 things you need to know in order to succeed on X:
1. Replies to your content are worth 13.5x more than likes. Profile clicks are worth 12x more than likes. Reply like your life depends on it.
2. X is a video first platform. A video feed is coming. The X Video app just launched. Videos are being push more than ever. It’s time for you to start making videos
3. X wants to keep you on X. If you consistently link out to other websites you reach will disappear
4. X wants to eliminate toxicity. If you’re consistently attacking or trolling others the algorithm will pick up on it
5. X wants to eliminate spammers. Posting the same thing over and over again will flag you quick
6. Follower count doesn’t matter. It’s all about retention. If you create content that keeps people on it for a long time, you will get engagement no matter what your follower count is.
7. Ad revenue has nothing to do with impressions and everything to do with the conversation you generate with replies in your comment section
8. Follower to following ratio MATTERS. You want your following to be at most 60% of your followers. If you’re not there, don’t mass unfollow. That will hurt you more.
9. Reply guy is the ultimate strategy. X is built on conversation. It will reward people who conversate
10. All of these previous rules come down to one thing. Don’t game the system. Don’t be a jerk. Raise the vibrations of X.
If you’re only goal is to create engagement, you’re going to lose.
If you’re goal is to create great content and generate conversation, you’re going to win
It took me 53 hours to do it. Let me save you that time.
Here’s the top 10 things you need to know in order to succeed on X:
1. Replies to your content are worth 13.5x more than likes. Profile clicks are worth 12x more than likes. Reply like your life depends on it.
2. X is a video first platform. A video feed is coming. The X Video app just launched. Videos are being push more than ever. It’s time for you to start making videos
3. X wants to keep you on X. If you consistently link out to other websites you reach will disappear
4. X wants to eliminate toxicity. If you’re consistently attacking or trolling others the algorithm will pick up on it
5. X wants to eliminate spammers. Posting the same thing over and over again will flag you quick
6. Follower count doesn’t matter. It’s all about retention. If you create content that keeps people on it for a long time, you will get engagement no matter what your follower count is.
7. Ad revenue has nothing to do with impressions and everything to do with the conversation you generate with replies in your comment section
8. Follower to following ratio MATTERS. You want your following to be at most 60% of your followers. If you’re not there, don’t mass unfollow. That will hurt you more.
9. Reply guy is the ultimate strategy. X is built on conversation. It will reward people who conversate
10. All of these previous rules come down to one thing. Don’t game the system. Don’t be a jerk. Raise the vibrations of X.
If you’re only goal is to create engagement, you’re going to lose.
If you’re goal is to create great content and generate conversation, you’re going to win