This is Shaan Puri. Sold his startup for $25M. Then crypto...

@Tim_Denning
Tim Denning@Tim_Denning
53 views Aug 21, 2024
1
This is Shaan Puri.

Sold his startup for $25M. Then crypto newsletter for ~$10M. Invested $4M into 47 startups. Currently makes $25M/year in eCommerce

13 lessons from the funniest & most outrageous entrepreneur who doesn't give a f*ck:
Media image
2
Hearing about Zucks, Elon, Bezos & Jobs is a snoozefest. We've heard it all before.

Most people have no idea who Shaan Puri is. But the business advice he shares is incredible.

Use these lessons from Shaan to build a 7 or 8 figure online business
3
1. Escape the sh*tstorm of normality

Before you can build a business you must build a worldview.

Entrepreneurs are contrarians. They stick their middle finger up at the system & tradition/norms

That's how they are able to innovate and infiltrate
4
“Most people do what 'most people' do. This is a huge mistake.

In the US:

- 50% of marriages end in divorce/separation
- 60%+ of the population is obese/overweight
- 70% of people have less than $1k in savings

What most people are doing isn't working. Do Differently." – Shaan
Media image
5
2. Stop building a useless audience of sheep

Shaan has:

• 1M+ followers on socials
• 3M+ podcast downloads a month
• A ginormous freaking email list

Pay attention...

"Followers & subscribers are the fake t*tties of content."

Yet normies want useless followers. Silly.
6
Shaan's audience-building rules:

* People don't want information, they want a feeling

* WHO follows you is far more important than HOW MANY people follow

* Don't worry about writing style or production quality

* Every platform works

* Don't stop writing

Hallelujah
7
3. A sloppy AF resume is better than an MBA

Shaan was a founder straight off the bat.

His first startup was a hilarious Sushi restaurant.

It failed & taught him the best lessons

Shaan has real experience. He's done stuff. He hasn't just been a pleb employee at Facebook
Media image
8
Early on Shaan developed the strategy of having big companies acquire his before he felt ready.

Most entrepreneurs wait a lifetime before thinking about selling.

They ride the wave and end up:

• Bankrupt
• Irrelevant
• Or worse...uns*xy

Build to sell fast.
9
4. Become a funny as hell writer

The market is saturated with crypto bro newsletters

If you read Shaan's crypto newsletter Milk Road, you quickly see why it sold for 8-figures

No fluff. Just news, advice, kickass memes & funny writing that entertains the sh*t out of you
10
Writing advice for you:

Be entertaining
Remove the filter
Write like you talk
Grow a newsletter
Add in your childhood
Say stuff you shouldn't
Get h*rny about your topic
11
5. "Creative ppl should NOT work Mon-Fri 9-to-5 (yet 99% do)"

The core of entrepreneurship is creativity + imagination

Yet the average work day is set up for boredom. So the work sucks & makes $0

Real entrepreneurs work in a flow state

They're not passionate. They're obsessed
12
6."Immigrant energy is unmatched"

Forget DEI and woke culture

Hire people with immigrant energy who are driven to get results & have high agency

It's why I love working with Ukrainians. They're hungry. They have fight.

Hiring the right people solves 99% of business problems
13
7. "Hire meme gods"

The average business uses ads

Ads = Boring content we're forced to watch

The future of business communication is memes.

Get us to pay attention & maybe we'll buy your magnificent s*x toy, mofo.

Meme culture is deep. Learn or hire a pro.
Media image
14
8. "The economy is just smart people paying beautiful people to promote stuff to insecure people."

It's wild how accurate this is.

What Shaan is saying is the best entrepreneurs understand human psychology

That's one reason why copywriting is a million-dollar skill to acquire.
15
9. "Don't start with learning. Start with doing...& learn when you get stuck"

-F*ck business plans
-Product-market fit
-Lean startup
-VCs
-Agile
-MBAs
-Getting ready

Build a community, see what problem you can solve for them. Collect money

If needed, learn from practitioners
16
10. Ask yourself this powerful question:

"Assume you get paid $1M per year no matter what you do, but you still gotta work 40 hours a week

What would you pick to work on?"

Sitting on the beach forever is a mindf*ck

Do the right kind of work. Follow obsession.
17
11. Use a decision-making framework to move faster than a Lambo

Making decisions feels like death. This matrix below helps simplify the process.

Many businesses die because they can't make decisions fast enough.

So it becomes death by committee + bureaucracy
Media image
18
12. "Whenever I hear someone wants "life balance", I know they will end up disappointed"

The snowflake nanny police invented hustle culture

It's made us lazy

Sounds cliche but you actually have to work to start a business.

It's hard. Long hours. Full of problems.
19
"Nothing gets 0%, nothing gets 100%, everything gets ~30-50%" – Shaan

That's the problem with balance.

Without focus & intensity you have a mediocre business.

Show me a balanced entrepreneur & I'll show you a trust fund baby living off daddy.

Go all in or go home
20
13. "If you wanna level up - the fastest hack is to hangout with people who are ALREADY at that level"

Divorce the losers

My business went from 6 to 7 figures when I got around 8 figure creators

And got away from $20/hour writers who complain & wanna write a Jane Austin novel
21
Final Thought

Shaan Puri is one of the best entrepreneurs alive. Give @ShaanVP a follow and some love.

Remember: Business is just personal growth in disguise.
22
@ShaanVP If you're tired of looking for business opportunities, then the best thing you can do is start writing online like Shaan Puri does.

My free email course will help you: timdenning.com/startonsocial-…
Actions
Visual Editor Carousel Maker NEW
Update Thread
What You Can Do
  • Download as PDF
  • Save to Notion
  • Export as Markdown
  • Visual Editor
  • LinkedIn & Instagram Carousel Maker
Create Free Account

Includes 7-day Premium trial