50:29
She's the reason why @bryan_johnson is always all over your feed...
Colin and Samir ✌🏼✌🏾@ColinandSamir
11 views
Sep 11, 2026
~1 min read
She's the reason why @bryan_johnson is always all over your feed
AND the subject of a $2.6 million project to become the most measured woman in history by tracking 1,900 biomarkers
We sat down with @_katetolo to learn the 11 marketing rules that built the Bryan Johnson universe
00:00 - Intro
00:58 - Who Is Kate Tolo
03:35 - The Nightclub Theory of Going Viral
08:54 - Never Assume, Always Test
11:36 - Why Failure Is Invisible
14:09 - Start With Text First
18:04 - Turning Press Publish LA Into a Pitch
24:31 - Know Your Ticket Price
26:48 - Ruthlessly Create Value
30:22 - If It Works, Say It Again
34:34 - Speak Simply
35:57 - See It In Context
39:07 - Publish Immediately
41:47 - Timely vs Timeless Content
43:03 - The Yes And Approach
c46:06 - Bryan's Girlfriend Reveal
AND the subject of a $2.6 million project to become the most measured woman in history by tracking 1,900 biomarkers
We sat down with @_katetolo to learn the 11 marketing rules that built the Bryan Johnson universe
00:00 - Intro
00:58 - Who Is Kate Tolo
03:35 - The Nightclub Theory of Going Viral
08:54 - Never Assume, Always Test
11:36 - Why Failure Is Invisible
14:09 - Start With Text First
18:04 - Turning Press Publish LA Into a Pitch
24:31 - Know Your Ticket Price
26:48 - Ruthlessly Create Value
30:22 - If It Works, Say It Again
34:34 - Speak Simply
35:57 - See It In Context
39:07 - Publish Immediately
41:47 - Timely vs Timeless Content
43:03 - The Yes And Approach
c46:06 - Bryan's Girlfriend Reveal
