I've shipped 25+ apps on the App Store. The ones that made money...
Blaida@kedytcom
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Aug 08, 2026
~1 min read
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I've shipped 25+ apps on the App Store.
The ones that made money didn't have better code. They had better distribution.
Here's the exact playbook I use to get apps found — the stuff no one tells solo devs 🧵
The ones that made money didn't have better code. They had better distribution.
Here's the exact playbook I use to get apps found — the stuff no one tells solo devs 🧵
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Your keywords aren't in your title.
Most devs waste the 100-char keyword field on words already in their app name — Apple indexes those anyway.
Fill it with synonyms and long-tail terms instead. Free ranking, zero extra work.
Most devs waste the 100-char keyword field on words already in their app name — Apple indexes those anyway.
Fill it with synonyms and long-tail terms instead. Free ranking, zero extra work.
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Localization is my #1 growth channel. Not translation — localization.
Apple gives you ~40 localizations. Each one is a fresh keyword field.
I've seen downloads double just by localizing metadata into languages I don't even speak. Same app. New markets.
Apple gives you ~40 localizations. Each one is a fresh keyword field.
I've seen downloads double just by localizing metadata into languages I don't even speak. Same app. New markets.
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Your screenshots sell more than your description.
90% of users decide in the first 2 screenshots and never scroll.
Lead with the benefit, not the feature. "Sleep better tonight" beats "advanced sleep tracking" every time.
90% of users decide in the first 2 screenshots and never scroll.
Lead with the benefit, not the feature. "Sleep better tonight" beats "advanced sleep tracking" every time.
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Apple Search Ads isn't just for big budgets.
Run exact-match on your own brand + 3 competitor names. $5/day.
You'll learn which keywords actually convert before you ever touch organic. Cheapest market research on the App Store.
Run exact-match on your own brand + 3 competitor names. $5/day.
You'll learn which keywords actually convert before you ever touch organic. Cheapest market research on the App Store.
6
Your paywall placement matters more than your price.
Show it after the user hits a win inside the app, not on launch. Value first, ask second.
Small change. Big difference in conversion.
Show it after the user hits a win inside the app, not on launch. Value first, ask second.
Small change. Big difference in conversion.
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That's a fraction of what I've learned across 25+ launches.
The full system — ASO, localization, Apple Search Ads, pricing & paywalls, AI workflows, plus real case studies and the mistakes that cost me — is all in SOLO.
The full system — ASO, localization, Apple Search Ads, pricing & paywalls, AI workflows, plus real case studies and the mistakes that cost me — is all in SOLO.
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Wrote it as a solo dev, for solo devs. No fluff, no theory — only what actually moved downloads for me.
Just dropped it $39 → $19 for launch. Grab it before it goes back up 👇
localizerank.com
Just dropped it $39 → $19 for launch. Grab it before it goes back up 👇
localizerank.com