The smartest way to get rich? Sell stuff to rich people. If you...
Tim Denning@Tim_Denning
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Apr 18, 2026
~4 min read
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The smartest way to get rich?
Sell stuff to rich people.
If you want to go from selling to freebie-seekers to selling to filthy rich people...
Here's the strategy you must know:
Sell stuff to rich people.
If you want to go from selling to freebie-seekers to selling to filthy rich people...
Here's the strategy you must know:
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1. Ask this naughty question
"Do you have $50K in liquid cash? If not, don't move forward."
Or...
"What's your annual income?"
Gets rid of cheap leads real fast.
"Do you have $50K in liquid cash? If not, don't move forward."
Or...
"What's your annual income?"
Gets rid of cheap leads real fast.
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2. Raise your prices until you sweat
Rich people are repelled by low prices.
They expect to pay at least $5000-$10,000 to get proper help from a practitioner.
They couldn't give a sh*t about joining a $10 a month community to "meet some peeps."
Rich people are repelled by low prices.
They expect to pay at least $5000-$10,000 to get proper help from a practitioner.
They couldn't give a sh*t about joining a $10 a month community to "meet some peeps."
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3. Rich people love to be surrounded by other rich people
• Hint at who your other rich clients are
• Mention what businesses they run
• Mention their job titles
Example: "We work with Wall Street bankers, doctors, and 8-figure entrepreneurs."
• Hint at who your other rich clients are
• Mention what businesses they run
• Mention their job titles
Example: "We work with Wall Street bankers, doctors, and 8-figure entrepreneurs."
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4. Build an uncommon application funnel
- Run an email launch
- Share the high ticket offer
- Limit the number of spots
- Make people fill out an application
- Use Typeform for the survey
- Make the final step of application a Zoom call
The more screening the more high status people will want to join.
Rich people get h0rny over exclusivity. If everyone can join, then they won't want to join.
- Run an email launch
- Share the high ticket offer
- Limit the number of spots
- Make people fill out an application
- Use Typeform for the survey
- Make the final step of application a Zoom call
The more screening the more high status people will want to join.
Rich people get h0rny over exclusivity. If everyone can join, then they won't want to join.
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5. Sell yourself above all
• Show confidence
• Highlight why you're in the top 1%
• Flex hard. Feel cheesy.
How will they talk about you and your offer at dinner parties?
Make the pitch high status so they look high status when sharing it.
• Show confidence
• Highlight why you're in the top 1%
• Flex hard. Feel cheesy.
How will they talk about you and your offer at dinner parties?
Make the pitch high status so they look high status when sharing it.
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6. Take inspiration from other sales funnels that sell to rich people
- Impossible to figure it out all on your own
- The tactics change regularly
- You don't have the monopoly on good ideas
Take inspiration from other funnels and steal the best bits like an artist.
- Impossible to figure it out all on your own
- The tactics change regularly
- You don't have the monopoly on good ideas
Take inspiration from other funnels and steal the best bits like an artist.
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7. Do sales calls
Rich people want face time with you before handing over big amounts of cash.
Sales calls are where every high ticket deal is done. Do them.
(And learn how to sell on Zoom)
Rich people want face time with you before handing over big amounts of cash.
Sales calls are where every high ticket deal is done. Do them.
(And learn how to sell on Zoom)
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8. Show some proof so you don't look like a grifter
I use a tool called Senja.
• Only collect video testimonials done with a phone
• Link the testimonial back to the person's main social media profile
Every other form of testimonial in 2025 looks like bullsh*t to a rich person.
I use a tool called Senja.
• Only collect video testimonials done with a phone
• Link the testimonial back to the person's main social media profile
Every other form of testimonial in 2025 looks like bullsh*t to a rich person.
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9. Collect case studies like a mofo
"Tim is a great guy" doesn't mean your offer is good. Show actual transformations.
Interview your best clients, then share the action steps they took to find success with your offer.
Make the case study a VSL or lead magnet.
"Tim is a great guy" doesn't mean your offer is good. Show actual transformations.
Interview your best clients, then share the action steps they took to find success with your offer.
Make the case study a VSL or lead magnet.
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10. Communicate in a clear & concise way
- No fluff. No "10X your life."
- Clear not clever.
- Be direct about what you will and won't do.
- No fluff. No "10X your life."
- Clear not clever.
- Be direct about what you will and won't do.
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11. Save them a cr*p load of time
That's the #1 benefit they're looking for.
• Not endless Zoom calls
• Not a Discord with a firehose of content
• Not a big library of videos
• Not "networking"
Real help that saves them time & helps them go faster than they could alone.
That's the #1 benefit they're looking for.
• Not endless Zoom calls
• Not a Discord with a firehose of content
• Not a big library of videos
• Not "networking"
Real help that saves them time & helps them go faster than they could alone.
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12. Believe in what you sell to the point of delusion
- You must be confident you can get them results
- You must believe you're helping, not selling
- You must believe your offer is an act of service
- You must believe your offer is almost an act of love
Rich people don't buy what you do, they buy who you are.
- You must be confident you can get them results
- You must believe you're helping, not selling
- You must believe your offer is an act of service
- You must believe your offer is almost an act of love
Rich people don't buy what you do, they buy who you are.
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13. Remove payment plans and buy now, pay later
Rich people don't need finance for high ticket offers. And they hate paying interest.
Not having finance automatically removes cheap clients too.
Rich people don't need finance for high ticket offers. And they hate paying interest.
Not having finance automatically removes cheap clients too.
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14. Stop trying to target the mass market and rich people in the same offer
A one-size-fits-all offer is confusing.
• Have one offer for beginners.
• Have one offer for rich people.
Start with #2.
A one-size-fits-all offer is confusing.
• Have one offer for beginners.
• Have one offer for rich people.
Start with #2.
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Final Thought
Cut the crap if you want to attract rich people.
Stop listening to the "make your first $1000 per month" gurus.
Instead, raise prices and focus on elevating rich people's status while saving them time.
Cut the crap if you want to attract rich people.
Stop listening to the "make your first $1000 per month" gurus.
Instead, raise prices and focus on elevating rich people's status while saving them time.
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7 Figures in 1 Year. It can be done (if you’re crazy enough to do it) timdenning.com/1-million/