@AFRICAxHENECIA: Here is a thread of the abnorm...

Here is a thread of the abnormal Relationship between Felix of Stray kids and Song Jieun aka Shannen Song (CEO JYPE One Label/Division 1), PR managers of various brands like Gentle Monster and Adidas and alongside screenshots of complaints of 2pm fans.

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In September 2022, when Felix of Stray Kids flew to Paris as a companion for another member for a YSL Beauty event, fans spotted him multiple times not with that member but with a woman. Further discovery brought fans to the awareness that it was Song Jieun

Most fans overlooked it as it seemed to be a one-off situation until April 2023 when a personal stylist (stylist_hmm aka Kwon Hyemi) was recruited for him, this stylist was also responsible for 2PMs Junho. Fans began to question why he was the only one who got a personal stylist

Insert Pictures of complaints of 2PMs Japanese fans about her favoritism towards Junho and even insinuating that Jun.K's solo debut album would flop

There were also complaints about her staring down fans and intimidating them into not touching Junho at his solo fanmeetings.

In April 2023, Song Jieun was present with Felix at the Louis Vuitton Pre-Fall show at the Jamsugyo Bridge in Seoul (this information will be important later) and another JYPE artist, Yeji looked visibly uncomfortable seeing her as her own division head wasn't present.

In May 2023, Felix and another member of Stray Kids were to attend cruise shows a day apart Felix for Louis Vuitton cruise show in Italy and HJ for Versace Cruise show in France. Song Jieun went to Italy with Felix, a week before Stray Kids were to come back with 5-star album

In August 2023, when Felix became the ambassador for Louis Vuitton, the stylist revealed on her IG stories that it was all thanks to the efforts of Song Jieun that this ambassadorship was possible (She mentioned Ms songs presence at Jamsugyo Bridge as pivotal to this)

This caused a massive uproar in the fandom as it pointed to a clear bias of Song Jieun in favor of Felix.
(The stylist was later asked to delete the story mentioning Song Jieun, probably by Song Jieun herself)

After that, there were many instances of Song Jieun, Stylist_hmm and others working on brand activities for Felix outside of Stray Kids activities

Things got to a head when fans discovered that this stylist was also the same one that accused EXO's Suho of stealing 300 pairs of sponsored shoes to the extent that SM sued her for defamation

Fans would later discover that stylist_hmm was recruited due to her proximity to brand PRs, she was the stylist for Lee Seojin, a house friend of Bulgari and got Felix invited to the Bulgari serpenti event on June 28th in Seoul. Felix was later deleted off Bulgari's social media

After being called out for only attending fashion week shows with Felix, she began to hide herself from the camera at his shows while bringing herself forward at other members shows in order to change the narrative

In 2023, Eagle eyed fans spotted Song Jieun on the Instagram stories of Mina Fujita Bessho, an image director and friends with the creative director of Louis Vuitton, she captioned the picture "photo" by Felix.

A friendship Song Jieun cultivated to get Felix his ambassadorship

This relationship was also leveraged to bring Felix to the attention of Mina Fujita's husband Tetsuya Bessho, the had of the Short Shorts Film Festival, using the groups self-directed content SKZFlix centered around Felix to bring Felix to his attention

In September 2024, Despite all members of Stray Kids being ambassadors, Felix attended Tommy Hilfiger fashion show alongside Lee Know who didn't have a solo brand deal at the time. Song Jieun was once again spotted shopping only with Felix and Lee Know was strategically ignored

Song Jieun was caught following only the fashion outfit account of Felix (Felix.ootd) on Instagram
After this was called out on X, she covered up by following the outfit accounts of 4 other members. She also did the same after following only Felix brands not the group's

In 2025, it was revealed that Song was recommending Felix for solo collaborations and Nayeon revealed that on her solo debut album, for the song No Problem the company recommended Felix to her (This collaboration was heavily review bombed as the worst song on her album)

In 2025 Claire Melwani, a Consultant & Producer for the Asia Board of the BAFTAs credited her invite to Stray Kids concert in Hong Kong to Shannen (Song Jieun and Felix) she was later advised (probably by Song Jieun) to edit her caption to JYP instead of their names.

She also used a similar caption with regards to her invitation to Stray Kids' performance at BST Hyde Park Festival.

She later revealed that she was invited to Stray Kids tour in 2020 by a friend.

She was befriended by Song Jieun in order to use her influence to benefit Felix

Another singer LiSA, a popular female Japanese musician revealed that she wanted to collaborate on her Solo Levelling OST with Stray Kids like they collaborated on the song Social Path the company Felix instead, depriving the group of many prestigious awards

In July 2025, During Stray Kids tour in Frankfurt Germany, Song Jieun was spotted taking photos of Felix wearing Adidas at the same time the stylist was spotted giving gifts to the PR of Adidas in order to get him a brand deal

In 2025, Felix was to be an ambassador for the makeup brand Hera, when Felix was singularly credited for the achievements of Stray Kids

"a total of 340,000 people flocked to his dome tours held in Japan and Seoul..His North American and European tours also sold out completely"

In December 2025, fans of the production trio of Stray Kids sent trucks to JYPE for mismanagement because Felix (who speaks notably poor Korean) was sent Yoo Quiz on the block, which would've elevated Stray Kids in Korea. Instead he again took credit for the group's achievements.

Song Jieun was spotted befriending the staff of the eyewear brand Gentle Monster, sending gifts such as lunch, drinks Louis Vuitton bags to them in order to lobby an ambassadorship for Felix through Song Jieun.

In July 2025 Song Jieun flew the entire Gentle Monster team to Paris for Stray Kids' DominATE world tour and booked a private chef for a private dinner ahead of the show.

Song Jieun is also credited in all of Felix's brand activities from Spotify fanmeeting, Attissu, Tamburins

Louis Vuitton, Gongcha etc

Additional note to the post about Yoo Quiz on the block which the company sent Felix to, supposedly to promote Stray Kids. The synopsis of the show made no single mention of Stray Kids and the show made no mention of 3racha, the producers of their group's music

Fans of Stray Kids' Lee Know also pointed out how he was excluded from all thumbnail coverage for his duo appearance with Felix on Please Take Care of My Fridge Show.
The over pushing of Felix led to the shows lowest ratings ever

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Song Jieun also doesn't follow the main producer of Stray Kids Versachoi.

In her 2024 shareholders pitch, she replaced the full group picture showing all the members to a picture highlighting only Felix to signify the future of Stray Kids

In 2024, supposedly to promote the ATE album, JYPE reached out to Risabae to invite Felix to her show, despite this, there is no mention of Stray Kids in the caption or on the thumbnail of the episode

A few weeks later, Felix was sent to Hong Seokcheon's Jewelry box to promote the same album. This sparked uproar in the fandom as Tony Hong had repeatedly sent love calls to another member of the group.
Felix's episode was not included in the playlist for that season

Due to the uproar, Hyunjin was later sent on The Jewelry box show, outside Stray Kids promotional schedule. But before that, to shut fan's up, he was sent to the Risabae show despite other makeup artists expressing interest in having him on their YouTube shows.

On September 18th 2025, Song Jieun and Felix left the other members of StrayKids behind and flew to Macau two days before the Fact Music Awards, they were spotted at the Venetian Hotel Macau and the 7 other members were left to fly on the day of the award and stay at The Londoner

In April 2025, During Stray Kids' LATAM tour, Felix's biggest fansite @OVERHEAT915 took to their burner account to lay severe complaints about Song Jieun

“You’re telling me a CEO who goes to the beach with the kids and even brings and wears a swimsuit is something to praise?"

In May 2024, ahead of Stray Kids's MET Gala appearance, Stylist_hmm was made to the groups main stylist while maintaining her position as the personal stylist of Felix with the addition of another member (presumably to boost her resume & deter further favoritism allegations)

Song Jieun still continued to work on things that favored Felix only, including sending him to have dinner with brand PRs in order to bag a deal

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This was so glaring in the case of the Adidas PR, who shared pics of her dinner with Felix eating from the same plate he posted on his Instagram, dates at Disneyland Shanghai and his message to her that they should remain together forever

She was also his Plus one to his Spotify fanmeeting where they wore matching fits and his Plus one to Louis Vuitton Visionary Journeys in Seoul. Clinking cups with the legendary Song Jieun

All of these have been deleted now due to backlash

Stylist_hmm and Song Jieun have also been spotted buying lunch and drinks for brand PRs consistently in order to get him brand deals

More pics

And More

When the stylist was criticized for bad styling of Stray Kids, Felix, whom fans always complain that he rarely communicates with fans, went on Fans to defend the stylist

Additional Info, the IMDB page of Stray Kids's reimagined SKZFlix which was released in 2024 shows Felix as the main character and the other members of Stray Kids as secondary characters lumped together further corroborating this

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Tony Hong, the host of Hong Seokcheon's jewelry box, is known for following the guests of his show immediately after their episodes air. Felix was the only guest he did not follow

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