You haven't experienced anything near what you're capable of.
And if you learn how to unlock that power, you can do what most people consider impossible.
Unfortunately, most people have the idea of success completely backward.
They think they need to grind for 12 hours a day like their favorite entrepreneur to see any form of result.
The reality is, you have responsibilities. I get it. Some of you can't just magically scrape back time. You may have a job, kids, spouse. Those things are important. Meaning, you probably have one hour a day you can put toward a better future.
And that's a great thing, because you can drastically change your life in 365 hours.
One hour a day.
One meaningful project.
One vision for your future.
If you can spend 8 hours building someone else's dreams, you can spend 1 hour building your own.
And if you have more time to spare, even better, but do not think that you "need more time." You need a deep sense of clarity that allows you to make the most of the time you currently have. And you need to feel like your efforts are making a difference in your life.
A pattern I’ve noticed in successful creatives and CEOs - that didn’t sacrifice their life for success - is that they physically worked very little, yet people see them as hard workers. Mentally, they were always thinking, plotting, and scheming. They worked in their mind. And once they were clear on their idea, they executed with speed that others couldn’t compete with.
Productivity is like fitness, and you wouldn't train 8 hours a day with no food or sleep and expect to make progress. The same applies to the mind.
With that, there are 3 types of work:
1. Building – Intense bursts of deep work to bring a project to life, like a product, service, or brand.
1. Maintenance – Consistent and often repetitive work that you've systemized to keep what you built alive, like marketing or customer service.
1. Recovery – Subconscious work that almost everyone ignores. The rest, leisure, and lack of narrow focused stress that allows breakthrough ideas to form the future of your work.
Your goal, then, is to build for one hour a day until you are able to pursue what you want full time. Then you start to think about transitioning into maintenance work.
But what do you build?
How do you pierce through the distractions and inner voice that seems to be your enemy?
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