@GergelyOrosz: Now that Skype has been killed...

@GergelyOrosz
7 views May 06, 2025
1
Now that Skype has been killed

Flashback on how some of the fall might have been self-inflicted

When I worked there 2012-14 (already owned by MSFT) never saw any numbers shared to devs on usage (DAU, MAU), revenue... nothing. Every quarter we patted ourselves in the back tho
2
The quarterly all-hands were always this positive vibe on how our NPS (net promoter score) is really high; a new feature we launched; patents filed

In Q&A when people brought up "WhatsApp is gaining on us as per the media" the response was "nah, we're not in the same league"
3
Never worked at a startup/scaleup before or after where as a dev I was in such an information vacuum on how the product is used/what the numbers are and not had any kind of "contact with reality"

If I'm honest with myself, no wonder competitors zoomed past and Skype is history
4
It was fun, well paid, low stress and got to meet a lot of smart people tho! Not complaining - but a little transparency on how the business was *really* doing, focus+urgency would have helped

But our CEO was busy working to become Microsoft's next CEO - also did not help!
5
Throughout my time I didn't even know what our overall usage number was and if it was going up or down

From backchannels I heard it was going down for the flagship app, but leadership never shared these numbers on all hands or other group comms


6
Also, back then being bought by Microsoft meant *so much* politics happening - even as a mid-level dev it felt too much

Skype merged with Lync, got MSN Messenger "retired" into Skype, reorg after reorg every 3-6 months (I stopped caring about where we reported into after the first few) etc
7
My next job was at Skyscanner:

SUCH a stark contrast!!!

In HQ: a massive screen showing realtime daily stats on number of flight bookings, and revenue

Every day, an email with ~30+ charts on daily results on all dimensions you can think of, going out to all staff
8
So, unspirisingly, at Skyscanner, as a dev you knew how much incremental revenue your feature brought in / how many new users or new signups etc

At Skype: had no idea. On your product you might have known the *total* users (if your team measured it) but nothing on growth, revenue etc

(PMs probably knew this, but if they did, didn't share to devs)
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